A label of your own, from formulation to the shelf.
Own-brand personal care and hygiene development for retailers and distributors: formulation, registration and label compliance, through to a finished, registered product.
Your label, our route to market.
Retailers and distributors who want a label of their own do not have to build a supply chain to get one. We take own-brand development from formulation through to finished, registered product: baby care, personal hygiene and daily essentials, home and laundry care, and certified organic lines.
The same registration, logistics and channel relationships that carry MYYA and Just Gentle to the shelf carry an own-brand line the same way. This sits under FMCG Supply Chain.
Formulation to finished product
Own-brand development from formulation through to a finished, registered product, not a private-label sticker on a stock item.
Registration handled
Product registration and label compliance prepared for the destination market before the goods move.
Every channel, one route
Hypermarket, pharmacy, organic and speciality retail, quick-commerce and marketplaces, and direct to the consumer, on the same terms.
How it runs
Four steps, from a brief to a shelf-ready product.
You brief
The category, the market and what the label should sayWe formulate
A product built to the brief, registered and label-compliant for the destinationWe register
Product registration and label compliance prepared for the destination marketWe distribute
Onto the shelf through the channel that fits, or held for your own route to marketWhat we need
The category, the destination market, and what the label should say. A reference product or a rough brief is enough to start.
Where it goes
The Middle East, India and Pakistan, through hypermarkets, pharmacies, organic and speciality retail, quick-commerce and online marketplaces, and direct to the consumer.
Export orders issued as one trade sheet, shipped by the pallet or the container.
Questions we are asked
Can you develop an own-brand product for a retailer or distributor?
Yes. We take own-brand development from formulation through to finished, registered product for retailers and distributors who want a label of their own.
Which categories can carry an own-brand label?
Baby care, personal hygiene and daily essentials, home and laundry care, and certified organic lines.
Do you handle registration and label compliance?
Yes. Product registration and label compliance are prepared for the destination market as part of the development.
Which markets and channels does an own-brand line reach?
The Middle East, India and Pakistan, through hypermarkets, pharmacies, organic and speciality retail, quick-commerce and online marketplaces, and direct to the consumer.
Can an own-brand line be exported outside the region?
Yes. Export orders are issued as one trade sheet, pallet configurations, carton and unit barcodes, minimum order quantities and FOB pricing, and shipped by the pallet or the container.
Send the category, the destination market, and what the label should say.
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